Logo, brand identity, signage and wayfinding design for 35 Dover Street.

Working closely with Double Decker Curators our aim was to reflect the historical importance of the building. The building was home to the exclusive women-only Empress Club. Purpose-built for the opening of the club in 1887 and inaugurated by Queen Victoria.

Over 100 years later, 35 Dover Street has been fully restored into a best-in-class office building, creating a workspace for today’s discerning occupiers. The building renamed Empress, a note to its noble history.